Featuring Cindy Watson Founder of Women on Purpose

Speaker • Author • Coach • Attorney • Facilitator  

Articles in Publications [online and offline]

L A Weekly Cover Cindy Watson • Founder Women on Purpose • Author • Speaker • TEDX

Is Femininity A Liability In The Workplace?


Men dominate the workplace, but it doesn’t have to be that way. Women empowerment coach Cindy Watson says that change lies in the rise of the feminine voice.

Ted McGrath gives a shout out to Cindy Watson founder Women on Purpose

7 Tips to Build Trust in Your Negotiations

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TRUST is a cornerstone of effective negotiations. From trusting yourself to building trust with the other party, trust itself improves long-term outcomes, relationships, and buy-in. Yet we often don’t give it the attention it deserves.

We rarely include intentional trust-building as part of our preparation work for negotiations, and this is a mistake. Failing to build trust adversely impacts your ability to influence and persuade other people. In other words, it undermines your effectiveness as a negotiator.

What is trust, exactly?

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